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Eclipse Newsletter - Fall 2010
Eclipse Creative
Eclipse sun over gourds
Fall 2010 newsletter

FALL IS DEFINITELY HERE!

We’re sad to see summer leave, as we’ve worked on some amazing projects over the last few months! Some of our Fall Campaigns are just getting started and with the kids back in school, it feels like the start of a new year in our marketing world as well. As we move into strategic planning mode for many of our clients back from holidays, you’ll be seeing the results in the marketplace over the next few months.

Featured client Gossip
The Bay Centre logo

Win a $3,000 lifestyle makeover!

The Bay Centre is celebrating their 20th anniversary with a contest that features a $3,000 lifestyle makeover. Eclipse developed in-centre signage, print/online ads, transit advertising and an interactive website that features a fun fashion quiz. In addition, each week The Bay Centre is randomly handing out gift cards to shoppers ‘caught looking confident.’ Make sure you visit The Bay Centre this month and be sure to enter online for your chance to win!

> Check it out...

The Bay Centre Win a $3000 Lifestyle Makeover campaign
Photo of Shonna

Welcome
Shonna Lavery!

Shonna Lavery joined our Client Services Team and we couldn’t be happier. It’s only been a few months and she already has her finger on the pulse of the agency. Make sure to say “Hi!” to that friendly voice on the end of the phone next time you call in.

Photo of Eclipse office

We’re all settled
into our new Diggs

Wow! We can’t believe it’s been four months since we moved into our new space. We have been so busy over the summer that it has been hard to find the time to enjoy our new hood. We have however become closely acquainted with our new neighbours Caffé Fantastico and Fol Epi!

> More office photos...

Recent work from Eclipse Creative
Money Mart Cineplex Tickets Campaign

Money Mart

For the month of September, Eclipse developed creative for an in-store campaign for Money Mart that ran throughout their stores in Alberta, Manitoba and Ontario. The campaign promoted a prize giveaway of two Cineplex Odeon tickets when customers took out their first PayDay Loan. Eclipse developed in-store posters, window decals, point-of-purchase materials, a microsite, lanyards and brochures in support of the campaign. The creative incorporated fun illustrations that represented movie genre spoofs in all collateral.

> Check it out...

Go Places with SMUS

Eclipse developed a recruitment brochure for
St. Michaels University School that would help admissions staff traveling around the world recruit students. The brochure was designed in a compact 6" x 9.5" format to allow for easy portability around the world. The concept portrays the idea of how SMUS can ‘take you places’, as illustrated through its dynamic imagery and content.

> Check it out...

St. Michaels University School Go Places Brochure
The Brix Website

The Brix

We had some fun developing a comprehensive campaign for a new development in town called The Brix on Borden. Edgy graphics and messaging were designed to appeal to a younger demographic of purchasers. Watch for a variety of creative executions around town this fall and visit their website at www.thebrixonborden.com.

> Check it out...

Consumer Protection BC

Eclipse was pleased to develop the 2009 annual report for Consumer Protection BC. This is the first annual report for the organization featuring their new brand. Through the use of black and white imagery and the graphic styling of their colourful new brand, we illustrated how they build relationships and create dialogue with their stakeholders.

> Check it out...

Consumer Protection BC Annual Report 2009
Results. Above all.

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Eclipse Creative Inc.
Suite 200, 388 Harbour Road
Victoria, BC Canada  V9A 3S1